I am a scholar engaged in research and education at the intersection of strategic management theory and global trade and international business. My primary research interest is analyzing how firms build strategic capabilities and sustain competitive advantage amid shifting international trade orders and institutional environments.
My undergraduate studies in International Trade provided a macro-level foundation in global trade structures and trade institutions. My master's program in International Business and Cross-Cultural Management deepened my understanding of multinational enterprise strategy and cultural institutional differences. My doctoral studies at the School of Economics and Management, Tsinghua University (清华大学), focused on Strategic Management — specifically Dynamic Capabilities and the Resource-Based View — where I developed PLS-SEM-based measurement models for dynamic and operational capabilities.
Currently, I apply strategic capability theory to global trade environments, integrating analyses of export competitiveness, FTA institutions, multinational enterprise structures, and China's institutional transformation and cross-cultural business dynamics. Through analytically grounded teaching that bridges theory and reality, I prioritize developing students' capacity to interpret and anticipate real-world economic and managerial issues.
My academic trajectory forms a coherent arc: beginning with macroeconomic trade structures, moving through international corporate strategy and institutional context, and converging on strategic capability theory.
B.A. International Trade → M.A. International Business & Cross-Cultural Management → Ph.D. Strategic Management (Dynamic Capabilities & RBV)
Strategic Capabilities & Competitive Advantage
Dynamic capabilities, operational capabilities, firm upgrading, strategic adaptation
Global Trade & Multinational Enterprise Strategy
Export competitiveness, global value chains, FTA institutions, trade-investment dynamics
China & Comparative Institutional Environments
Institutional transformation, cross-cultural business dynamics, policy and market change
I have delivered full-semester courses at Shandong Foreign Trade Vocational College (山东外贸职业学院) in China, and serve as an affiliated researcher of the Duke University Global Value Chains Initiative (GVCI), a member of the SmartPLS Translation Team (Korean & Chinese), and a member of the Communication and Negotiation Committee of the National Economics and Management Colleges Industrial Technology Research Society (全国经济管理院校工业技术学研究会沟通与谈判委员会).
Korea International Trade Association · Korea Society for International Commerce and Information · Korea Trade Insurance and Finance Association · Korea e-Business Society
Curriculum Vitae
Full academic record including publications, teaching, and invited lectures